Who Is Primerica?

A Main Street Company Delivering to Main Street Families

Primerica is a Main Street company for Main Street North America. Our mission is to help families become properly protected, debt free and financially independent. The new Primerica has emerged as one of the most dynamic companies in business today. We are now the largest financial services marketing firm in North America.


  • Teaches people how money works so they can make informed decisions about how to take control of their finances
  • Provides a Financial Needs Analysis to give clients a snapshot of their financial situation
  • Offers a variety of products and services designed to help people get properly protected, debt free and financially independent

Primerica also offers a business opportunity that is unparalleled. Imagine the freedom to go into business for yourself ... to dream big .. and to live life on your terms.

Primerica is the company that can help you discover that freedom, and it’s a company you can believe in. Take a look:

  • More than 4.3 million lives insured through us.
  • More than 2 million clients maintain investment accounts with us.
  • Approximately 100,000 licensed representatives.
  • Placed in force more than $80 billion of life insurance in 2009.
  • An average of $2.5 million in benefit claims paid every day.
  • Investment clients have more than $31 billion in asset values in their Primerica investment accounts (as of March 31, 2010).
  • (Primerica refers to Primerica and its affiliated companies.)

Learn more about the legal, regulatory and consumer organizations that Primerica is affiliated with.

Primerica’s Mission Statement:

Help families become properly protected, debt free and financially independent.

Providing Solutions

Primerica markets first-rate financial products and services from some of the world’s more recognizable companies.